Alphabet Games Essay

A) The analytical framework I confound chosen to use is bloke. Pest stands for Political, Economic, social and proficient and be all factors of a PEST analysis. These be intellectual tools which are created in arrangement to help a researcher to collect, sort, prioritise and generate a variety of existing data and information about the subject or context that has to be analysed. When changes happen within a product line or organisation the gild go away use a PEST analysis to view each factor in the changing demonstrate, in this case we impart be looking at the changes of rudiment Games.Political FactorPolitical forces include regulatory requirements, statutory concerns, and any impact from the reliable political climate of the country or region where the business operates. The changes in the political factor could effect Alphabet Games considerably as they would have to sell games or consoles at a higher cost if the taxations in the gaming industry increased in sever alise for the company to earn a stable profit.Economic Factors Any change in the economy that impacts the supply or demand for a companys products and services fits into this category. Sometimes they have a positive impact, analogous when a countrys gross domestic product (GDP) increases more than than expected. Other times sparing forces brook hurt a business, like when consumer confidence drops and potential customers spend less and save more.Alphabet Games may need to pay more or less for the resources they need depending on where they purchase these from. As more companies are forming within the industry and all purchasing from the same supplier then the costs may decrease as they will be taking in more money, and this could decrease the price of games and consoles.Social Factors Social factors are those that reflect the preferences, fads, and trends in society. Media companies are very sensitive to social trends as their business model is to produce content that reflects societys interests. A social factor which relates to the case take aim is the force of change within Alphabet Games. Alphabet Games will have to constantly keep up to date with with upcoming and new trends so that they can work towards these. Bychecking quantifiable statistics Alphabet Games will be able to see if the community offers a population with the demographic traits necessary to support the business.Technological Factors Advancement in technology has had a dramatic impact on the business world oer the last two centuries, and especially over the last 30 grades. Anticipating changes in technology and capitalizing on those changes can become a competitive advantage and so Alphabet Games could be affected by this. Alphabet games will have to be able to change their patterns by creating new games, parcel and consoles in order to increase sales and marketing.B lift AnalysisStrengthsClose working relationships that exist between the partnersMulti-million pound business at the c utting edge of the games development marketCustom built facility that houses research, development and production across-the-board range of corporate and individual customersExtensive experienceWorld kn feature reputation for excellence, quality and asylumThey offer software solutions as wholesome as gamesPassion for software within the company is noneffervescent as strong as when it establishedWeaknessesCompetition between the humiliated businesses and larger companiesTechnological enviromentOpportunities new growth in demand for flash gamesSome of their recent clients include NHS, Pepsi, Virgin Media and different small businessesThe software can draw potential customers to companies websites providing a competitive marketplaceDue to their experience they are a lot faster than most rivalrys at developing new softwareThreatsThe challenge for small companies like Alphabet Games to stay in the market for long term and tie in potential benefitsProduction costs have tripled in r ecent years with the introduction of side by side(p) generation consolesSales and revenues have increased at a fractionTechnology costs have risen which blottos large investment in staff and equipmentCSWOT analysis guidelinesIn order to show out an effective SWOT Analysis all information use must be current and relevant to the firm. A SWOT Analysis is a general technique which can be use across diverse functions and activities used by managers. Using a SWOT Analysis can put up benefits such as a framework foridentifying and analysing strengths, weaknesses, opportunitys and threats in relation to particular tasks or objectives or a stimulus participation in a group experience as well as many others.Below are a set of guidelines to follow that will enable them to accept out an effective SWOT Analysis.GATHER A TEAMThe first step to take when conducting a SWOT analysis is to gather a team who have experience when conducting a SWOT analysis. By gathering a team that have experience they will be able to define the objectives which are relevant and accurate to the firm.PARTICIPATING IN THE SWOT ANALYSISFor best results invite contributors to participate in the swot analysis but by giving them enough time to prepare and conduct their own SWOT in advance. By providing a draft SWOT with brief descriptions of what they think is being seen as strengths, weaknesses, opportunitys and threats.Once the group has assembled the process and established ground rules should be explained. The process of documenting strengths, weaknesses, opportunitys and threats should be explained prioritising these propensitys and using the information as part of the strategic, business marketing plans. Explain that the SWOT process is a cooperative exercise aimed at organisational improvement and not about allocating blame and realise all participations that their input will be respected.Ground rules include anyones ideas are importantEvery idea is a good oneNo-ones idea is better than t he otherSuggesting an idea does not mean that you will be expected to carry it out if it is respected Except in the case of an emergency, participants give to remaining on task until completionLIST STENGTHSThe group assembled should list their lists of strengths identified before keep to the workshop. They should be invited to the form in pairs and develop one combined list. The pairs then combine to form fours, and the process is repeated. Set of four then combine to form eightsome, and then again the process is repeated, each sets of eight then presents its list. The list of strengths is developed incorporating all contributions. The list should then be finalised by asking participants to ingeminate any descriptions or include any additional strengths that may have been considered during the process.LIST WEAKNESSESIn order to identify weaknesses a repeat process for strengths should be generated reflecting on the participants contributions. The list will provide a useful indic ation of growth over a period. When you review the list in a years time you may notice that most of the identified weaknesses have disappeared. Even though other weaknesses will be identified, the disappearance of previous ones is an indicator of successful progress.LIST OPPORTUNITIESIn order to list the opportunities and threats the process for which was used for strengths and weaknesses should be repeated. The focus now becomes external, as opposed to internal for strengths and weaknesses. Make certain that opportunities and threats are not absolute one persons threat can be another(prenominal)s opportunity, however the same item wont appear on both lists. arrive at PRIORITIESWhen the process has been completed there will be four lists developed from everyones input. Ideally these lists should be displayed so that participants have an accurate and succinct picture of everyones views ofthe current situation. The list should then be narrowed down showing top priorities. Clarity of objectives is key to this process as evaluation and excretory product will be necessary to cull the wheat from the chaff. With the lists compiled a clear picture should at this leg start to emerge in response to the objectives.CARRY YOUR FINDINGSMake sure that the SWOT analysis is used in subsequent planning. Revisit your findings at suitable time internals to check they are still legitimate and use lists to identify issues that are crucial to achieving the stated purpose of the business in which the company is involved. It is in all likelihood that you will be able to identify specific themes across all four lists. Try to confine the number of themes if possible.